Infinite Drive

Can I strongly suggest you check out Infinite Drive? One of the better attempts at Saab advertising in the last while I’d say.

It starts off with an interactive movie, just click on the screen and you’re off. But make sure you also check out the mini-commercials for each model at the end of the interactive bit.


Now, go and check it out!!


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1 Comment

  1. As a man who does cinema, that’s absolutely jaw-dropping beautifully done.

    Is this a new advertising thing? I noticed they only had the core Saab models listed, so I wondered if it was old. Hope it’s new and there’s more to come!

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