Wouldn’t you know it!
Just hours after I wrote about the need for Saab to be more aggressive about promoting themselves, a piece that included including this line….
And when was the last time anyone saw any sort of news release about Hirsch?
…..they do it! They’re just trying to embarrass me, I’m sure. (The link’s in Swedish)
There’s no new information in the release, it’s basically just a piece to say that Hirsch exists, they can get more juice out of your Saab, inluding diesel and Biopower, and their work doesn’t void your warranty etc etc.
It’s a good start, but which motoring site is going to run prominently it without photos of a hotted up Hirschmobile and some reviewer’s thoughts about how much of a cracker it is??
There’s more to be done!!
I’ll be writing to Hirsch later today to see if they’ve got any pics etc that can be published and any English language info.