Those of you perusing any Saab-related feeds might come across this story at the Detroit News.
That byline comes from the Open Letter to Steve Shannon that I posted here back on April 17.
The article covers the questions people are asking about Steve Shannon and about his level of acceptance amongst the wider Saab community. Our author, Sharon Terlep, quotes my stuff here at Trollhattan Saab as well as a few Saab enthusiasts, dealers and even Steve himself.
The bad part is the Saab Snobs reference. Saab nut? Yeah. Snob?
The good part is that Sharon seems to pick up on the fact that whilst people are concerned with the rotating door at Saab HQ, they’re ready and open to give Steve a chance to do great things. We care a lot about the brand and want nothing more than the successful promotion of the new stuff that’s coming, which will in turn lead to the brand’s continuing existence and the development of better and better Saabs.
I tend to think a long-term leader has a better chance of realising their vision. I hope Steve’s that guy.
I have it on good authority that Steve is getting the feedback from some of the posts on this site. There’s one called ‘Dear Steve’ that I’ve set up specifically for you to provide Steve Shannon with your thoughts. Scroll up, it’s just above this post.