August has finished – it’s the beginning of Spring here in Australia!!
That means Saab will be reporting sales figures through this week in most countries. It also means it’s time for my monthly account of how things are going here.
Earlier in August I documented the troubles I was having with the changed platform here at Trollhattan Saab and with a full month on the new system under my belt I can confirm that things are indeed way down. The system works better and provides a better user experience, but my listings with Google have gone down the crapper and we’re seeing a lot less search traffic as a result. That situation will improve over time and I’m working on the site index constantly to remove dead URL’s from Google’s index, but it’s going to take some time yet.
So here’s the chart for August. Down, but stlll respectable.
That graph represents an average of 5,705 pages served per day to around 3,500 people per day. I think it might be a little under what’s actually happening – I’m not sure if I installed the statcounting code into the archives.
One of my goals is to get that picture back up to representing 10,000 page views per day, like it was in June this year. That’ll mean that the word is really getting out there and that Saab is being seen by those looking for a non-corporate view of these magnificent cars.