Forgive the lack of postings here over the weekend but it was a BIG three days on the road, travelling 1,140kms in a Saab 9-4x between Friday and Sunday afternoon.
I’ll be writing about it all in the coming days, but we took in the Midnight Sun Rally in Västerås on Saturday and then some time in Stockholm on Sunday. I tried to call in on a few friends to give them a test drive but they seemed to be on vacation and wouldn’t answer the door:
Note to editors: That is what’s referred to as subtle humour. Please ensure that you’re knickers don’t get in a twist.
I’ll have all the action from Saturday morning’s rallying and some great Saab pics from both Västerås and Stockholm coming later on.
Must Read – I think I’ll do a “must read” every week from now on. if you’re only going to hit one link on this entry for further reading, the must read is the one.
Today’s Must Read is from Autoweek. Their editors have recently noted their thoughts on the Saab 9-5 Aero they have in their long-term test fleet and they make for some good reading. There are six editors thoughts recorded. Here’s a sample from just one of them:
I find the car’s styling is attractive in a classic sense. I suspect it will still look good once the last payment is made. Inside, the car is functional and offers just the right Saab-style appointments and extras, such as the Saab-centric center-mounted ignition button and mandatory turbo boost gauge, the clean center stack, the huge sunroof covered by a linen sunshade, the well-bolstered leather seats, and flat-bottomed thick leather-wrapped steering wheel. I still miss the artistic Transformer like pop-out cupholders, but I can forgo that stuff for this overall better car.
If you only read one article here, make it this one.
Speaking of long term test vehicles, CAR Magazine have just picked up a Saab 9-5 TTiD in Laser Red. Because fire engines are cool, OK?
There are no long-term test drive thoughts, yet, just the specifications (and boy, did they ever have a good time with the options list!)
A reader of the Globe and Mail writes in to them and asks “Can Saab Survive? Should I buy one?” Many jokes follow (it’s part of the columnist’s schtik) before they conclude that No, the reader shouldn’t buy a Saab, or a Volvo, for that matter.
My advice – check out the cars for yourself. You wouldn’t go to a butcher to get your shoes repaired so why go to a newspaper to get a definitive answer on what car you should buy? Newspapers are to there to provide opinions, but your own opinion is just as valid as theirs and the only way to make your mind up is to check the car out for yourself.
The Motor Report recently tested the Saab 9-5 Vector in Australia. They complained about the price of the vehicle but found it to be a good driver, over all.
What got me confused was their comparison at the end, comparing the 9-5 Vector to a BMW 325i (amongst others). They concede that the BMW feels asthmatic and cramped compared to the 9-5, but feels more ‘planted’ on the road. The last comment is fair enough because that is BMW’s forte, but it just seemed like a strange comparison to make given the different emphasis each vehicle has.
As I said, check them out for yourselves, according to your own priorities and tastes.
The last few years have taken their toll and we have some work to do in Australia when it comes to customer satisfaction levels.
It was nice to see our batch of Saab 9-6 images got picked up by a few motoring websites. There are a lot of interesting stories to tell here at Saab and I’m looking forward to sharing more of them – especially from the Saab Museum.
And finally, for those with an interest in advertising…… Business Insider has a study into which parts of an advertisement get the most viewing time from both men and women.
There are three ads used in the study – a woman in a bikini, a woman in a pair of sneakers (yes, just sneakers) and an ad for the Saab 9-5.
Check it out and see some of the finer details that ad people have to think about. (link is to the 9-5 pages only, if you want to look at ladies in bikinis and sneakers then you’ll have to do so consciously 🙂 )
The end of the weekend saw my wife and I attend the conclusion of Fallens Dagar here in Trollhattan. The fireworks were something to behold as they go off right above your head. There’s also the release of water from the Göta älv, which is quite picturesque at 11pm.
Video by zaibase, on Youtube.
If you want suggestions for a good time to visit Trollhattan, either during the Saab Festival or during Fallens Dagar are pretty good, and occasionally those two events are on at the same time.